Philosophy
Communications—whether verbal, written, visual or virtual—are powerful. They have the potential to engage, inform, inspire and connect—not just sell. In self-publishing our voices and visions, we communicate to create a more inclusive dialogue.
Approach
Entrepreneurs, artists, non-profits and the communities they serve deserve to have materials that are smart, effective and timeless. Much more than computer skills, excellent design requires:
- Craftmanship: commitment to quality, attention to detail and rigorous execution.
- Intellectual engagement: careful consideration of the client's culture, history, goals and audiences.
- Creative problem solving: balancing a willingness to take risks with an effective process.
Collaboration
I aim to foster collaborative client relationships. Our dialogue is structured to identify key messages, set emotional tones, accurately convey revisions and provide information about publishing and maintenance stages. My goal is to employ a process that ensures client satisfaction.
Principles
- Committed to professionalism and fairness. A good business is an ethical business.
- Proud to partner with the small local businesses that are vital to our neighborhoods.
- Designers are responsible for informing clients about environmentally friendly options.
Read what my Clients say.
